From superstar fragrances, to magnificence strains to clothes collections, we’re no stranger to our favorite stars placing their names to some genuinely nice merchandise.
And now, Lizzo has introduced that she’s making her debut within the vogue world along with her empowering new model Yitty, which she says will carry an finish to “unhappy, restrictive shapewear.”
Yitty, named after her childhood nickname, will launch with three totally different strains: Practically Bare, which options seamless clothes; Mesh Me, a set of mesh types that will also be worn as outerwear; and Main Label, which focuses on on a regular basis way of life items.
Backed by Kate Hudson’s activewear model Fabletics, the items embody smooth materials and silhouettes that may be worn as garments or underneath them, with sizes ranging 6X to XS.
“This can be a love letter to my large grrrls, and a welcome letter to Each Physique. That is *not* an invite to vary who you might be… this is a chance to BE who you might be in your phrases,” the singer defined in an Instagram announcement.
“I don’t learn about y’all — however I’m sick of individuals telling me how I’m alleged to feel and appear about my physique. I’m bored with discomfort being synonymous with attractive. If it’s uncomfortable TAKE IT OFF. And if it makes you are feeling good PUT IT ON. Yitty isn’t simply shapewear, it’s your likelihood to reclaim your physique and redefine your magnificence commonplace.”
In an Instagram dwell, the singer shared that the venture has been in improvement for over 5 years and that she was impressed to create the model after sporting uncomfortable shapewear “for a extremely very long time”.
“I used to be sporting tight corsets and girdles underneath my college uniform which was only a actually painful expertise that led me to really feel hatred for my physique,” she mentioned.
“I wished shapewear that made me really feel the best way I wish to look: plus-size thongs, bandeaus… I believed ‘Who’s going to create this? Who’s going to make one thing for the folks? So I rolled up my sleeves and did it myself.”
“Yitty isn’t simply shapewear, it’s your likelihood to reclaim your physique and redefine your magnificence commonplace”
Pleasure is clearly constructing because the model’s web page already has over 147,000 followers simply 18 hours after its launch.
“Thanks for exhibiting me easy methods to love myself unconditionally,” one fan commented. “Actually can’t look ahead to this,” added one other.
And the very best information of all is that it’s launching on-line quickly, on 12 April.
We’ll remember to maintain you updated on how one can store the lovable but comfortable assortment when extra particulars grow to be accessible.
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Pictures: Getty
